'Any Shot, Any Time' Feature for Enhanced Viewing

Written on 07/23/2024


Any Shot, Any Time: A Revolutionary Viewing Experience with Google Cloud’s Vertex AI Now Available on LIV Golf + App

Event: LIV Golf UK by JCB
Location: JCB Golf and Country Club, Uttoxeter, United Kingdom
Start Date: Friday, July 25, 2024

LIV Golf has launched the innovative Any Shot, Any Time feature, powered by AI, which allows fans to select and view specific golfers, teams, or groups in real-time. This feature, built using Google Cloud’s Vertex AI with support from PMY Group, is available on the LIV Golf + app for both web and handheld devices, including Apple and Android.

Key Features:

  • Live Selection: Fans can choose which golfers, teams, or groups to watch at any time.
  • Replay Capability: All player shots are available for replay with a simple click.
  • Searchable Highlights: Users can find on-demand highlights from any round of any LIV Golf tournament.

After beta-testing during LIV Golf Jeddah, the feature was fully deployed during LIV Golf Andalucía at Real Club Valderrama, offering access to nearly 11,800 strokes played during the competition. The feature will continue to be available at LIV Golf UK by JCB this week, starting at 2:15 p.m. BST (9:15 a.m. EDT) on Friday.

Credit: LIV Golf

Quotes from LIV Golf Executives:

  • Will Staeger, Chief Media Officer: "Any Shot, Any Time delivers what golf fans have long asked for, enhancing the viewer experience and revolutionizing how golf is consumed."
  • James Watson, Senior Vice President of Worldwide Production: "This new viewing experience advances technology in sports broadcasting, creating a dynamic viewer experience for both new and old golf fans."

Event and Season Overview:

LIV Golf UK by JCB is the 11th event of 2024, marking the league’s first appearance at the JCB Golf and Country Club. With only three events remaining, the races for the 2024 LIV Golf Individual Championship and Team Championship are intensifying. Fans can closely follow major champions and top golfers like Bryson DeChambeau, Jon Rahm, Brooks Koepka, Cameron Smith, Dustin Johnson, Phil Mickelson, Sergio Garcia, Joaquin Niemann, Tyrrell Hatton, Bubba Watson, Talor Gooch, and more.

Broadcast Information:

LIV Golf League competitions air in the U.S. on Saturdays and Sundays on The CW, The CW App, and LIV Golf +. Additionally, LIV Golf tournaments are broadcast globally on the LIV Golf YouTube channel and over 20 international partners, reaching more than 500 million homes worldwide across 180 territories. For more information on how to watch, visit LIVGolf.com/where-to-watch.

Experience the future of golf broadcasting with Any Shot, Any Time, exclusively on the LIV Golf + app.